Check out these tips to help sell more during the holidays.
Holidays are a great time to roll out special pricing and promotions. Here are a few quick tips to get your Black Friday Marketing Promotion lined up just in time for Holiday Shopping.
Create an Enticing Offer
Your offer is going to be focused on sales. Most common are % discounts but you can try a BOGO (buy one, get one) or FREE add on product to encourage sales. If you want to track the success of your campaign you can use a promo code or make a site wide discount for the duration of your promotion.
Give Advance Notice
Get to work TODAY! It’s easy to establish a promo code and easy to start building a buzz. Create some initial buzz by sharing the promotion on Facebook. Creating an early bird effect by promoting it through your subscriber database can also push early Holiday sales. Gone are the days of saving the special deals for just one day. Top retailers are now extending Black Friday pricing for weeks or even a full month around the holiday shopping season.
Create an Email
A perfectly timed email to your members will reach them a few days before the Holiday and will catch them at their place of business; where most emails are opened. Be sure to send early in the week, we recommend an early Tuesday delivery. If you can increase the reach of your email, you will have a better chance for increased Holiday sales. See how we can help.
Schedule Several Social Media Posts for the Holiday
Social Media sites like Facebook & Twitter get a lot of activity on Holidays simply because more people are sharing their day. Of course you want to have your fun time too but your promotion should be part of the social media chatter so take advantage of Scheduled Posts within Facebook to make sure your promotion pops up 2-3 times on Black Friday and Cyber Monday.
Boost Your Post on Facebook
Select a solid promotional post that directs golfers to your Black Friday and Cyber Monday deals and use the BOOST POST feature on Facebook. You can extend the reach of your campaign starting at $20 (more for bigger audiences). Keep in mind that these boosted posts work well if you have: a) a well-established following b) your content is creatively positioned – so put some marketing creativity into your offer post. We recommend using an image that catches attention and highlights your offer.
Follow Up with an Extended Offer
Extending a promotion often results in additional sales. Kick off Tuesday (Tuesday after Cyber Monday) with the news of the extended promotion and drive your fans and followers back to your promotion.
Need help reaching more golfers this Holiday Season - Check Out Our Golf Marketing Campaigns.
Check out these tips to help sell more during the holidays. Holidays are a great time to roll out special pricing and pr...